Serif and San Serif

I was instantly taken with Blackmoor as a Serif. It portrays a story through its unconventional serifs. It looks like a font with mystery behind it, like it is from a fantasy world from far away. It reminds me of text in a book of spells from Old England, or a “keep out” sign in front of a haunted house. If it were a car, it would be a black Beauford 1930 style Open Tourer, shiny and angular. If it were a music style, it would be Scottish music with a lute and a flute carrying a magnificent melody over grassy hills. If it were a type of clothing it would be chain mail; strong, unique, and there for a purpose.

For my San Serif, I chose Skia Regular. I just returned from Greece, and its combination of sharp edges and widely rounded curves reminds me of the signs I would see for taverna restaurants and shops. The laid back obtusely rounded curves represent the laid back life style of the Mediterranean, and the sharp angles are representative of the chiseled words on arches during the Roman occupation. If it were a car, it would be a 1956 Ford Thunderbird, sharp lines, with rounded wings, and the top down representing a carefree life style. If it were a type of music it would be a Greek folk music full of clarinets and sitars. If it were a clothing style, it would be a laid-back khaki pants, with a dress shirt with rolled up sleeves, a type of business casual, clean cut and nice, but relaxed and slightly playful.